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Pure Rewards

Our Pure Rewards Loyalty Program Get Store Credit Back on All of Your Purchases!

Every day is a promotion! You don’t have to wait for that one favorite product to go on sale. Get the products you want, when you want them, and get rewarded every time!

You automatically earn 3% to 5% store credit on all purchases. There are no confusing points or coupon codes, just usable store credit issued for all purchases made as a registered customer.


What is a loyalty program?

We value our customers and want to reward you for returning each and every time. Our loyalty program is an easy way to earn store credit that you can use to save on future purchases.

How do I join your loyalty reward program?

Joining our loyalty program is easy. You just need to register an account. If you already have a registered account on our store, then you're done—you're rewards account is active. All registered users are automatically enrolled. If you don’t have a registered account, simply register for an account the next time you shop or do so now by clicking on "Create an Account" at the top right of this page, and you will be enrolled in our loyalty program.

How do I earn store credit rewards?

You automatically earn 3 to 5% store credit based on your order subtotal once you have registered with an account on our store. The percentage earned depends on you total spent over the past year, explained below.

How does your reward program work?

Depending on your total amount spent on our store in the past 365 days, you will earn 3% to 5% store credit of the subtotal of each new purchase. If you have spent less than $149 in the past 12 months, you will get 3% store credit back on any new purchase. Spend more than $150 but less than $299, you earn 4%. And if in the past 365 days you've invested over $300 in your health with us, you will receive 5% back. For example, if you made two purchases in the past 365 days that total $338 you have earned the 5% level, which means if you place a new order subtotaling $100, you'll get $5 store credit back. The three reward levels are outlined below:

Reward Level Total Spent per Year % Cash Back for New Purchases
Silver $1 - $149 3% cash back. e.g., spend $100, get $3 store credit.
Gold $150 - $299 4% cash back. e.g., spend $100, get $4 store credit.
Platinum $300 and Up 5% cash back. e.g., spend $100, get $5 store credit.


How do I use the store credit I earn?

The next time you shop with us using your registered account, your store credit will be ready and waiting for you. Your store credit balance will show up on your account page and will automatically show up in your shopping cart for easy redemption at checkout. We want to make it easy to earn your loyalty.

Does my store credit expire?

Your store credit never expires.

Rules and Regulations

  • Pure Rewards store credit is available to registered online members only.
  • Store credit may not be applied to accounts prior to 24 hours from the time of purchase.
  • Store credit earned or redeemed does not apply to tax or delivery.
  • Store credit is earned and redeemable by the e-mail address on account only.
  • Store credit is non-transferable.
  • Store credit may only be redeemed for purchases and has no cash value.
  • Store credit is accumulated by current purchases only.
  • Members must be 18 years or older.
  • Accounts will be audited monthly and any suspicious activity will be inactivated and prosecuted to the fullest extent of the law when necessary.
  • We hold the right to cancel an account at any time.
  • Memberships without any activity after a year may be cancelled without notice.
  • Unused credit never expires.
  • "Alkaline Advocate" Affiliates are not eligible for this loyalty program.
  • Wholesale Accounts are not eligible for this loyalty program.

The more you shop, the more you save. We appreciate your repeat business, and your loyalty means a lot to us. We intend to do all we can to continue creating more ways for our loyal customers to save and obtain even more value with every purchase.

Take a moment to be sure and bookmark our site and remember to sign in when ordering online so you don't miss any reward opportunities.